Viva Films The Loved One Crosses ₱300 Million at the Philippine Box Office


In an era dominated by superheroes, action franchises, and streaming platforms, one Filipino love story managed to remind audiences why the romance genre continues to resonate across generations.

The Loved One, starring Anne Curtis and Jericho Rosales, has officially surpassed the ₱300 million worldwide box office mark as of the third week of June 2026, making it one of the biggest Filipino film successes of the year. The milestone further cements the film’s status as the highest-grossing Filipino movie of 2026 so far.

Directed by Irene Emma Villamor and produced by Viva Films and Cornerstone Studios, the romantic drama opened strongly in February, earning ₱110 million within its first nine days before reaching ₱185 million globally in just two weeks. The film eventually crossed the ₱200 million mark within 17 days of release, paving the way for its latest box office achievement.

What makes the success of The Loved One particularly significant is what it says about the Philippine movie industry. While streaming continues to grow, Filipino audiences still show up for compelling stories, beloved stars, and films that create a shared cinematic experience.

Over the years, the local box office has seen massive hits from various genres, but romantic dramas reaching blockbuster status remain relatively rare. The success of The Loved One demonstrates that when audiences connect emotionally with a story, they are still willing to leave their homes and watch it on the big screen.

For Viva Films, the film’s performance is another reminder that locally produced movies can still become cultural events. For moviegoers, it serves as proof that Filipino cinema continues to evolve while remaining rooted in stories about love, relationships, and second chances.

As the Philippine film industry continues to recover and adapt to changing viewing habits, The Loved One stands as one of the strongest examples in 2026 that great storytelling can still bring audiences back to theaters.


Like it? Share with your friends!

0 Comments

Your email address will not be published. Required fields are marked *

rodmagaru

Rod Magaru is an award winning content creator based in the Philippines. He blogs about lifestyle and Entertainment and is known for breaking news on new projects in TV, Movies and reviews of products, hotels and awesome travel tips. He is also a Social media strategist, accepts hosting & speaking engagement. For inquiries email rodmagaru@gmail.com