(TV) Who Won the Ratings Game between IDOL Philippines and Starstruck Returns?


It seems like the return of Starstruck, one of the biggest reality shows in Philippine TV back in the days are not pairing well with the ratings game. After GMA Network moved its weekend prime time show “Studio 7” to a later time slot on Saturday, Starstruck hold its pilot episode to compete with the weekender reality show of ABSCBN, Search For The Idol Philippines.


Last June 15, Starstruck made a grand comeback with ultimate Female Survivor Jennylyn Mercado and Dingdong Dantes as its hosts. They also introduced new council namely Kapuso actress Heart Evangelista, the One and Only Cherrie Gil and Kapuso comedy actor JoseManalo.

The Search for the Idol Philippines came strong during its premiere last April 21. Evidently, more households nationwide tuned it to the show’s and scored a national TV rating of 30.6%, compared to “Studio 7” that only registered 13.2%, according to data from Kantar Media. Since its Pilot, IDOL Philippines maintained its win against Studio 7 of GMA Network.

Here are the comparative nationwide ratings of Search for the Idol Philippines since its premiere against GMA Network programming:

June 9: Search For The Idol Philippines (26.4%) vs.  Studio 7 (16.9%)
June 8: Search For The Idol Philippines (25.9%) vs. Daddy’s Gurl (15.8%)
June 2: Search For The Idol Philippines (28.7%) vs. Studio 7 (14.9%)
June 1: Search For The Idol Philippines (25.7%) vs. Daddy’s Gurl (17.6%)

May 26: Search For The Idol Philippines (30.6%) vs. Studio 7 (15.2%)
May 25: Search For The Idol Philippines (26.3%) vs. Daddy’s Gurl (16.9%)
May 19: Search For The Idol Philippines (30.6%) vs. Studio 7 (14.9%)
May 18: Search For The Idol Philippines (25.8%) vs. Daddy’s Gurl (16.8%)
May 12: Search For The Idol Philippines (27.8%) vs. Studio 7 (14.0%)
May 11: Search For The Idol Philippines (31.1%) vs. Daddy’s Gurl (16.9%)
May 5: Search For The Idol Philippines (28.1%) vs. Studio 7 (14.3%)
May 4: Search For The Idol Philippines (29.6%) vs. Daddy’s Gurl (16.0%)

April 29: Search For The Idol Philippines (27.9%) vs. Daddy’s Gurl (16.7%)
April 28: Search For The Idol Philippines (29.8%) vs. Studio 7 (12.9%)

It is with hopes that Starstruck and multiple changes in weekend programming of GMA Network will stop the latter from bleeding in nationwide ratings every weekend but it looks like there is so much to do to beat the status quo. This is the comparative ratings of Search for The Idol Philippines versus Starstruck:

JUNE 15: Search For The Idol Philippines (27.9%) vs. Starstruck (18.3%)

JUNE 16: Search For The Idol Philippines (26.9%) vs. Starstruck (17.5%) 

Last May, ABS-CBN remained the most watched TV network nationwide that delivered top news stories and compelling, values-laden programs last May, registering an average audience share of 44% versus GMA’s 31%, according to data from Kantar Media. Multinational audience measurement provider Kantar Media uses a nationwide panel size of 2,610 urban and rural homes that represent 100% of the total Philippine TV viewing population.

StarStruck airs every Saturday and Sunday night on GMA primetime. Meanwhile, Idol Philippines announced its TOP 20 last night.


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rodmagaru

Push Awards' Most Popular Entertainment Blogger of 2016, Rod Magaru is a celebrity Blogger who blogs about lifestyle and Entertainment. His Blog is known for breaking news on new projects in TV, Movies and reviews of products, hotels and awesome travel tips. He is also a Social media strategist, accepts hosting & speaking engagement. For inquiries email [email protected]

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