Max’s Restaurant Celebrates 77th Anniversary with Pinoy Deals, Collabs & Surprises!

Max’s Restaurant, the iconic Filipino restaurant chain famous for its Sarap-to-the-Bones® Fried Chicken is celebrating its 77th anniversary this October. From its humble beginnings in the Scout Tuazon home of Maximo Gimenez and his niece Ruby Trota in the aftermath of the Second World War, the brand has served generations of families both in the Philippines and across the globe with its iconic heritage dishes and lasting memories. Thus, as a way to gives thanks to fans gained through the years, special deals and surprises are lined up throughout the entire month.


Since 1945, Max’s has been the go-to place for sumptuous Pinoy dishes. To mark this memorable year, its offering the 1945 bundle which consists of the following favorites, new and old:

  • Regular Whole Chicken
  • Lechon Kawali Kare-Kare
  • Any Regular Pancit
  • Medium Buko Pandan
  • Pepsi Pitcher or 1.5L Pepsi Bottle
  • Large Plain Rice

The set is priced at only P1,945, offering savings of as much as P190. It can be purchased for dine-in, take-out, or delivery. Orders can be made through or 888-79000 (Metro Manila).


Any celebration calls for sweet treats! Starting October 14, Max’s will be offering its Anniversary Message Cake through its Max’s Corner Bakery imprint, designed to bring joy to any occasion. It’s a soft, fluffy chiffon cake designed with elegant rosette buttercream icing and colorful sprinkles in vibrant, unexpectedly modern hues. Guests can choose from three all-time favorite flavors to indulge in–Vanilla, Mocha, and Chocolate for only P549 (dine-in).

Further commemorating the brand’s 77th anniversary, it’s also offering P77 off for every purchase of a box of six Ensaimadas (Classic, Yema, or Chocolate) or Mamon starting October 7. Mark that calendar to get this awesome deal. This is available in Luzon stores except Naga and Palawan.



As brand that is proudly Filipino, Max’s will be collaborating with popular Pinoy artists for limited-edition sticker packs that reflect the fun and vibrant culture of the country as well as the brand’s signature favorite dishes. This year, the brand is glad to partner with award-winning illustrator Robert Alejandro, one of the pillars of Papemelroti; critically-acclaimed artist Manix Abrera, the man behind the popular Kikomachine Komix; and Chinggay Nuque, widely known as Tita Witty, the creator and co-owner of fun and humorous journals of Witty Will Save the World.

There are more deals and surprises to watch out for, so October is definitely going to be one exciting month.  For more information, visit the official Facebook page at @MaxsRestaurant and use the hashtag #Maxs77Years and #EveryDayToTheMax

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