Huawei Philippines recently launched the HUAWEI nova 9 SE, the latest mid-range smartphone for young creatives. Since its debut, the nova 9 SE has enjoyed much positive reception as a device perfectly designed for the youth today. Packaged with the latest camera and vlogging technology at an accessible mid-range price, the smartphone allows young people to participate in big conversations and influence them online.
Peter Peng the Country Head, Huawei Consumer Business Group Philippines, has called the smartphone and the nova line that spawned it the organization’s “gift to the youth.” The nova line has always been designed for and inspired by the youth, who are typically among the first to notice and seize new ideas that will take the world by storm. Huawei nova engineers and designers achieve brilliant new products always by following the youth’s lead, by listening to their ideals and passions of the moment. As a result, the nova line is imbued with a uniquely powerful culture, with over 100 million users that move into the heart of each new zeitgeist and have a role in shaping it.
What nova stands for
In Latin, nova means “star.” The logo, a unique monogram of the word, is drawn in the shape of two people: one who stretches his hands out to connect and one who stands looking forward, calm and confident. Each innovation in the nova line is designed with these ideas in mind, to help its users make a connection with their communities and move forward into the limelight. It’s no coincidence, then, that the name is also actually derived from the word innovation — the chief principle that guides the Huawei nova line. In keeping up with the times and trends, the nova line is also chic and dynamic like the youth. With stylish designs and fresh updates, nova products are always at the cutting edge, setting new trends in the market just as nova users set new trends for society.
Who nova is for
The mid-range line is carefully designed by Huawei to be an always accessible flagship smartphone for the young generation, by optimizing and perfecting the features most important to them. To accomplish this, Huawei continues to personally develop the Kirin chipset for the line and perfect its SuperCharge technology. The nova AI experience is holistic and smooth, taking users across their daily activities in media entertainment, sports and health, and knowledge acquisition with stylish and intelligent flair. And the nova 9 SE is perfectly optimized for students and young professionals today who are enthusiastic about their hobbies, who desire a multifaceted life and career, and who are the first generation to grow up as digital natives.
Virtual characters of nova
To emphasize the diversity and potential that nova users have to make a difference, Huawei designed virtual characters, each with a distinct personality and design. These characters represent the nova qualities of celebrating what makes one different and star-like:
Launching the nova academy
As part of Huawei’s desire to empower the youth with the nova 9 SE, they are launching the nova academy: an online series of masterclasses taught by expert nova users and top influencers. Check out the very first nova academy masterclass for a taste: a dance and music workshop taught by Riva Quenery, posted April 2 on Huawei Mobile PH’s Facebook page. A photography and videography workshop taught by Seb Gilbert and Sofia Andres will be live-streamed on the same page this April 7 at 6 PM! Stay tuned as celebrity instructors on nova academy share tips and tricks on their crafts, teaching viewers how to master and celebrate their passions with the nova 9 SE.
The nova culture is dynamic, full of energetic and rhythmic movements and sounds. It’s fresh and young, innovating new ideas in bright colors. And it’s always changing directions — following the youth’s direction and reveling in the surprising twists. With the youth as the nova line’s source of endless inspiration, Huawei can come up with endless brilliant innovations. It’s a super-nova line, inspired by and for super-stars.
What are you waiting for? Order the nova 9 SE now through the Huawei Online Store, and leading e-commerce sites Lazada, and Shopee.
Visit Huawei Philippines’ official pages on Facebook, Twitter, and Instagram, to stay updated on the latest promos and devices.