Sandwich Heroes Project by World Food Programme & Unilever!

Bloggers are united last October 24 for the discussion of one of the Best partnership between United Nation World Food Programme (UN WFP) and Unilever Philippines. They also announced a campaign dubbed as“Sandwich Heroes” that will benefit 40, 000 children affected by malnutrition in Central Mindanao.

For starters, Its very important that we know some keypoints on why the UNWFP continues to provide more projects. Here are some of the facts that the organization is addressing. As a blogger against hunger, I got the chance to read information about people, locations and some data that has a direct and indirect impact of hunger worldwide.

What causes hunger? It can be persistent poverty, a sudden shock or a slow onset disaster or even as a result of lack of essential minerals and vitamins in our body. Persistent hunger can impair our brain development, can make us thinner and shorter and most importantly enhance the chances of getting sick.

DID YOU KNOW THAT

The estimate of the number of people who will suffer chronic hunger this year is 925 million, according to the FAO. About 12 million of them live in the Philippines.
That means that one in seven people (adults and children) worldwide goes to bed hungry each night. It is 1 in 9 people in the Philippines.
Almost all of the world’s undernourished live in developing countries. In Asia and the Pacific, an estimated 578 million people are suffering from chronic hunger; in Sub-Saharan Africa 239 million; in Latin America and the Caribbean 53 million; in the Near East and North Africa 37 million; and in developed countries 19 million in total.
About one in four children under the age of five is underweight in the developing world.
Hunger kills more people every year than AIDS, malaria and tuberculosis combine

This is the brain scan image of two 3-year old children.

Unilever on the other hand, is one of the world’s leading suppliers of fast moving consumer goods with strong operations in more than 100 countries and sales in 180. Consumers buy 170bn Unilever packs around the world every year, and our products are used over two billion times a day. Through Sandwich Heroes, we are able to reach out beyond the chef’s kitchen and extend hope to children affected by malnutrition. As part of the Unilever Sustainable Living Plan that aims to improve the health and nutrition of 1 billion people worldwide, this partnership with the UN World Food Programme is our way of making a big difference through the small simple act of eating a sandwich.” says Unilever Food Solutions Managing Director Pinky Laurena. At the event we were able to make our own sandiwch based on our personality.

The restaurants that will participate on this project are Bigg’s Diner, Cibo, The Coffee Experience, CoffeeBreak, Figaro, HotShots, JD Bakeshop, KFC, Mushroomburger, The Flying Pig, Holy Cow, The Sandwich Guy, and Wham! Burgers. So when the Sandwich Heroes is officially launched, drop by at these restaurants and order these sandwiches and become a hero by donating a portion of your purchase to WFP.

Please have a look on the video related to rising food Prices.

World Food Day is observed every Oct. 16, in recognition of the founding of the United Nations Food and Agriculture Organization (FAO), which took place that day in 1945. World Food Week is the week following World Food Day with different event around food and hunger issues.

WFP Philippines launched its Facebook page last week, make sure to “like” it! http://www.facebook.com/wfp.philippines

0 Comments